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  • The Only Business Book You’ll Ever Need

    cover of The Only Business Book You'll Ever Need

    GREENCREST Chief Strategy Officer Kelly Borth brings together today’s great marketing thought leaders in one book that helps business owners identify strategies to transform their business.

  • recent thoughts

    In an Online World, Reputation Management is Key

      A company’s brand and its reputation are two of its most valuable — and vulnerable — assets. And while protecting and managing both brand and reputation are vital to a company’s health, brand and reputation are not one and the same. Reputation is a concept that focuses on the customer, for sure. But it […]