Brand Pro Blog

Brand Pro Blog gives insight into many marketing issues facing businesses today.

Learn about the latest marketing trends and strategies that are driving companies to dominate their markets. If you’re ready to take the lead, GREENCREST can help you get there.

It seems that any business recommendation provokes the same question: “What’s the return on investment?” And, where brand issues are Read more
Over the last year, corporate America has proven that social media isn’t just for teenagers. More and more professionals and Read more
In a world where a company’s greatest asset is its team, isn’t it time for us to look a little Read more
GREENCREST recently teamed up with the Young Survival Coalition to help fight the war against breast cancer in young women. Read more
While the economy is a little uncertain, your marketing plan doesn’t need to be. By fine-tuning your marketing strategy in Read more
GREENCREST is pleased to announce it was recently honored with a MAME Award™ from the Building Industry Association of Central Read more
When the consumer enters the point of sale, he or she is stepping into the voting booth. How well has Read more
Great brands continue to thrive for years after their introductions. Others don’t. The great ones control their categories. They set Read more
A brand’s distinction is whatever separates it from its competitors, makes it stand out as extraordinary or different or, better Read more
It’s a fact of life; mistakes happen, problems arise. It’s no different in business. Unlike personal crises, a crisis in Read more
The best marketing campaigns break through mental filters by speaking our language, touching our emotions and making a meaningful connection. Read more
The key to building brand equity is establishing a strong brand identity and communicating it consistently over time. Reinforcing and Read more