Tag Archives: online conversion

4 strategies to improve bottom line, generate leads

Most business owners know that the best time to sell a business or attract potential buyers or investors is when that business is healthy. And one mark of a healthy business is a strong bottom line. It pays, therefore, for business owners to pay attention to how well they are attracting sales leads and making sure that … Continue reading 4 strategies to improve bottom line, generate leads

Convert: The Third Step in Turning Prospects into Lifetime Customers

(This BrandPro article is the fourth in a series of five articles that discuss the process of “Turning Prospects into Lifetime Customers.”) During the Engage phase of the Marketing Funnel, you maintained your prospects’ attention and enticed them to interact with your brand online. Once you have engaged a prospect, he or she is more … Continue reading Convert: The Third Step in Turning Prospects into Lifetime Customers