If you’re sitting on the fence, wondering if your business should invest in video as part of its marketing strategy, consider this statistic: According to Cisco, by 2019 — just eight months away — more than 80 percent of all consumer internet traffic will be video content. The effectiveness of video marketing has dominated headlines … Continue reading 4 tips for creating compelling video on a budget
An ongoing media relations campaign is the best approach to secure repeated media coverage in a variety of outlets. GREENCREST’s Lauren Lipaj shares her insights into learning how media relations can place your company’s name in the limelight.
Research and preparation are critical aspects in developing a print advertising campaign. GREENCREST’s Michael Johnson shares his insights into creating eye-catching, cost-effective print advertising campaigns.