Brand Pro Blog

Brand Pro Blog gives insight into many marketing issues facing businesses today.

Learn about the latest marketing trends and strategies that are driving companies to dominate their markets. If you’re ready to take the lead, GREENCREST can help you get there.

Helpful Tips for Successful Holiday Marketing Campaigns
Year after year, consumers are bombarded with hundreds of holiday marketing messages. So, how can your company stand out and
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Direct Mail Marketing: Best Practices for a Digital World
Despite contrary belief, direct mail marketing is not dead. In fact, with companies focusing on digital marketing efforts, now is
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PowerPoint Best Practices for a Stronger Presentation
We’ve all experience it: Sitting at a seminar, and the presenter pulls up a text-heavy slideshow and begins reading it
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Benefits of Working with a Google Partner Agency
Google Partner. You’ve probably seen that name and badge floating around the internet — but what exactly is a Google
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Lessons B2C and B2B Companies Can Learn from Smart Brands
In February of this year, I met with 35 brand certified peers. During our time together, we shared some of
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New SMART Goals to Help Generate Creativity
You’ve heard of the age-old SMART goals acronym — the SMART model — smart, measurable, attainable, realistic and timely —
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Why Digital Marketing Is Changing the Landscape
In every industry, traditional business models are being challenged. Uber and car-sharing services have upended the traditional taxi model. Airbnb
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Three Public Relations Rules to Live By
  Public relations is an essential part of any marketing plan. Good PR work can build brand awareness and a
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