How to analyze certain factors to see if your marketing offers all that it should

Analyze Marketing offers

According to Wikipedia, “bang for the buck” is an idiom meaning the worth of one’s money or exertion. The phrase originated from the slang usage of the words “bang,” which means excitement, and “buck,” which means money.

My “best bang theory” is that for companies to take advantage of and benefit from a best bang for the buck strategy, they must approach it from a position of strength and knowledge — not by “shooting from the hip” (another idiom). They need to analyze market segments and saturation levels, degree of reach, penetration and cost and make a decision that very logically will deliver the best bang for the buck.

Analyzing marketing segments.
Understanding your market position is an important step in the process. Know where you have the greatest growth potential — it could be through new customer acquisition, but it could also be through current customer relationships.

Is there potential to grow market share? Which markets and/or products provide the greatest profit margin? Your bang for the buck will be determined based on the degree of opportunity and profit growth.