Brand Pro Blog
Brand Pro Blog gives insight into many marketing issues facing businesses today.
Learn about the latest marketing trends and strategies that are driving companies to dominate their markets. If you’re ready to take the lead, GREENCREST can help you get there.
By Kelly Borth, Chief Strategy Officer at GREENCREST If being online is a part of your business strategy, you need Read more
Think of brand experience as customer experience. What experience do your customers recall each time they are in contact with Read more
By Kelly Borth, Chief Strategy Officer at GREENCREST Although social media has become mainstream practice for businesses, many executives are Read more
There's no magic formula for calculating the perfect advertising frequency. However, industry rules of thumb can be used as a Read more
By Kelly Borth, Chief Strategy Officer at GREENCREST As anyone in business or sales will tell you, first impressions are Read more
If you want to plan an awesome print advertising campaign, you first need to do your homework. Follow these steps Read more
By Kelly Borth, Chief Strategy Officer at GREENCREST It's a new year with new goals. What's your prospecting plan, or Read more
A media interview can go by in a blink and leave you with the feeling that you could have said Read more
Any company that has a media relations program in place should have an online newsroom. The Internet is now an Read more
An ongoing media relations campaign is the best approach to secure repeated media coverage in a variety of outlets. A Read more
By Kelly Borth, Chief Strategy Officer at GREENCREST There’s no question about it, when a customer sings the praises of Read more
To increase your search engine page rank, you must begin by determining the keywords you want to target. A good Read more