Tag Archives: youtube

Why Video Marketing Should Play a Lead Role in Your Marketing Strategy

By now, the increased use of video marketing doesn’t come as a surprise. Like social media, digital, and content marketing, video marketing is an important element that you don’t want to leave out of your marketing strategy. This trend has specifically been growing in business-to-business (B2B) marketing, with a study from the Content Marketing Institute … Continue reading Why Video Marketing Should Play a Lead Role in Your Marketing Strategy

Get Found Online with YouTube SEO

Did you know that YouTube is the second largest search engine, after Google? And it is becoming more popular year over year. Video marketing in particular is becoming a mainstay as social media and search engines give it special emphasis in search results and newsfeeds. According to YouTube, more than 300 hours of video were … Continue reading Get Found Online with YouTube SEO

Marketing to Millennials – Everything You Need to Know

Millennials are the generation of the future, and therefore tend to be some of today’s biggest decision makers. In marketing, whether you’re trying to promote a new brand or product, bring awareness to your newest startup or influence consumers’ purchase decisions, it’s important to do so in a way that is best received by your … Continue reading Marketing to Millennials – Everything You Need to Know