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5 Tips For Effective Holiday Marketing in the COVID
The holidays are upon us, and you know what that means…well, what does that mean, exactly, in 2020? Will holiday … Continue reading 5 Tips For Effective Holiday Marketing in the COVID
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Millennials are Far from Brand-Averse Consumers
The idea that millennials are brand averse is a myth. In fact, one glance at any millennial’s Instagram account, and … Continue reading Millennials are Far from Brand-Averse Consumers
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Why Hire an AMI Accredited Agency?
The text below is from the website for the Agency Management Institute, which offers certification to agencies that complete extensive … Continue reading Why Hire an AMI Accredited Agency?
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10 Tips for an Effective Marketing Booth
You signed up to have a marketing booth at a trade show, networking event or festival to shake up your … Continue reading 10 Tips for an Effective Marketing Booth
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Why Digital Marketing Is Changing the Landscape
In every industry, traditional business models are being challenged. Uber and car-sharing services have upended the traditional taxi model. Airbnb … Continue reading Why Digital Marketing Is Changing the Landscape
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Why Video Marketing Should Play a Lead Role in Your Marketing Strategy
By now, the increased use of video marketing doesn’t come as a surprise. Like social media, digital, and content marketing, … Continue reading Why Video Marketing Should Play a Lead Role in Your Marketing Strategy
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Initiating a Call to Action
As CEOs, we want results from our marketing investments, but sometimes we forget to guide prospects to take action. A … Continue reading Initiating a Call to Action
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Top Marketing Trends to Look for – and Master – in 2017
In 2016, the trends in content and digital marketing made great advancements. Changes in technology, social media platforms and content … Continue reading Top Marketing Trends to Look for – and Master – in 2017
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The Secret to Creating Direct Mail Content That Works
Direct mail is meant to capture the reader’s attention, quickly get to the point and share important information. As a … Continue reading The Secret to Creating Direct Mail Content That Works
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Storytelling, with Science, Can Strike a Chord in Advertising
Science has proven that words have the power to move people to tears, to action and — yes — … Continue reading Storytelling, with Science, Can Strike a Chord in Advertising
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Get in the Online Marketing Game
Redefining Market Success Over the past decade, three significant things have redefined what CEOs need to achieve marketing success. Online … Continue reading Get in the Online Marketing Game
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Is Your Business Really Using Integrated Marketing?
Marketers are always some of the first adopters to capitalize on new communication channels to promote organizations. Businesses benefit … Continue reading Is Your Business Really Using Integrated Marketing?
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Promoted Pins Set to Launch on Pinterest
Pinterest is getting ready to launch its advertising platform, Promoted Pins, which is currently in beta. Businesses will be able … Continue reading Promoted Pins Set to Launch on Pinterest
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Firefox Change Boosts Bing Ads Performance
Do you prefer using Google or Yahoo for your online searches? If you’re like the majority of Americans, you … Continue reading Firefox Change Boosts Bing Ads Performance
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Search Marketing: The Pros and Cons of Advertising on Search Engines
What is Search Marketing? The term “search marketing” refers to the process of gaining traffic and visibility from search engines … Continue reading Search Marketing: The Pros and Cons of Advertising on Search Engines
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Use your digital media ecosystem to build brand loyalty
By Kelly Borth, Chief Strategy Officer at GREENCREST It’s safe to say that as business owners one of our ultimate … Continue reading Use your digital media ecosystem to build brand loyalty
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Attract: The First Step in Turning Prospects into Lifetime Customers
(This BrandPro article is the second in a series of five articles that discuss the process of “Turning Prospects into … Continue reading Attract: The First Step in Turning Prospects into Lifetime Customers
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Attract: The First Step in Turning Prospects into Lifetime Customers
(This BrandPro article is the second in a series of five articles that discuss the process of “Turning Prospects into … Continue reading Attract: The First Step in Turning Prospects into Lifetime Customers