After understanding consumer behavior in different phases of the sales cycle, smart businesses hopped onto the content marketing bandwagon to … Continue reading Use content to generate leads in the sales cycle

After understanding consumer behavior in different phases of the sales cycle, smart businesses hopped onto the content marketing bandwagon to … Continue reading Use content to generate leads in the sales cycle
Most business owners know that the best time to sell a business or attract potential buyers or investors is when … Continue reading 4 strategies to improve bottom line, generate leads
Generating leads — for most companies — is a relatively straightforward process of attracting website visits, trade show contacts, buying … Continue reading Growing revenue by nurturing leads
Congratulations! You have successfully completed the first three steps of turning prospects into lifetime customers: Attract, Engage, and Convert. Now, … Continue reading Nurture: The Fourth Step in Turning Prospects into Lifetime Customers
(This BrandPro article is the fourth in a series of five articles that discuss the process of “Turning Prospects into … Continue reading Convert: The Third Step in Turning Prospects into Lifetime Customers
(This BrandPro article is the first in a series of five articles that discuss the process of “Turning Prospects into … Continue reading Turning Prospects into Lifetime Customers: Attract, Engage, Convert and Nurture