In today’s extremely digital world, it appears that everyone has a voice. From mommy bloggers to influencers to some of … Continue reading Write Blog Posts that Attract New Clients!
Today’s digital-mobile-social lifestyle means customers are plugged-in, 24/7, to a constant stream of information—and they are ravenous for new content … Continue reading Develop your online content marketing strategy
Media relations opportunities have greatly expanded. With nearly all publications having a print and online version of each issue, e-newsletters … Continue reading Media relations and new media — what’s different and what isn’t?
December’s Smart Business features GREENCREST Chief Creative Officer, Kelly Borth, who shares with readers her insight on how to provide … Continue reading Making custom content work for your business
You don’t have to read too many text messages, Twitter or Facebook updates to see why many people blame social media for the decline in people’s writing skills. Does spelling and grammar matter on the internet? Many people in our industry will say “yes” if not argue that social media can teach you how to be a better writer.
The best marketing campaigns break through mental filters by speaking our language, touching our emotions and making a meaningful connection. Words and images work together to create a campaign that resonates.