Using Retargeting to Complement Your Marketing Strategy Retargeting advertisements are ads that are displayed digitally to people who have already … Continue reading When Should Retargeting Be Used as a Marketing Strategy?
Tag Archives: digital marketing
Helpful Tips for Successful Holiday Marketing Campaigns
Year after year, consumers are bombarded with hundreds of holiday marketing messages. So, how can your company stand out and … Continue reading Helpful Tips for Successful Holiday Marketing Campaigns
Why Digital Marketing Is Changing the Landscape
In every industry, traditional business models are being challenged. Uber and car-sharing services have upended the traditional taxi model. Airbnb … Continue reading Why Digital Marketing Is Changing the Landscape
Why Video Marketing Should Play a Lead Role in Your Marketing Strategy
By now, the increased use of video marketing doesn’t come as a surprise. Like social media, digital, and content marketing, … Continue reading Why Video Marketing Should Play a Lead Role in Your Marketing Strategy
Top Marketing Trends to Look for – and Master – in 2017
In 2016, the trends in content and digital marketing made great advancements. Changes in technology, social media platforms and content … Continue reading Top Marketing Trends to Look for – and Master – in 2017
Experiences: The New Era of Marketing
The marketing industry is moving toward focusing more on customer experiences rather than traditional marketing campaigns and tactics, according to … Continue reading Experiences: The New Era of Marketing
Nurture: The Fourth Step in Turning Prospects into Lifetime Customers
Congratulations! You have successfully completed the first three steps of turning prospects into lifetime customers: Attract, Engage, and Convert. Now, … Continue reading Nurture: The Fourth Step in Turning Prospects into Lifetime Customers
Which social networking sites should I use?
Many companies understand the positive impact social networking sites can have on their business, but many are unsure as to … Continue reading Which social networking sites should I use?